What Lead Generation Does for Landscapers
People hiring a landscaper want to see the work first. A page with photos of real yards, the jobs you take on and the suburbs you cover does more than any headline.
I run the Google Ads that bring those visitors in and build the pages, tracking and forms that turn them into quote requests, so you can see which ad produced each one.
Where Landscaping Leads Get Lost
Landscaping searches range from a full backyard to a single hedge. A page that treats them the same turns away the big jobs.
On the ads side, one campaign covers every landscaping search, so mowing enquiries cost the same as a full backyard design and crowd out the work worth quoting.
- Design, paving and maintenance clicks on the same page
- No photos of finished yards before the form
- Forms that do not ask the size or type of job
- No way to tell which ad produced the quote you won
Want to see where your landscapers leads are leaking?
I will walk your ads, your landing page and your tracking and show you which step is losing the job. Takes one call.
How I Build Lead Flow for Landscapers
Each job type gets its own page with photos of that work. The form asks the suburb, the job and a rough size, so you can price the site visit before you drive out.
- Separate pages for design, paving, walls and maintenance
- Photos of real finished work above the form
- Quote form that asks suburb, job and size
- A Google Ads campaign for each job type, sent to its own page
Already getting clicks that do not turn into calls?
Send me the page they land on. I will tell you what is stopping them and whether it is worth fixing or rebuilding.
What Is Included in Lead Generation for Landscapers
Everything from the search to the booked job: the ads that bring people in, the pages they land on, and the tracking and reporting that show what each job cost.
Google Ads campaigns for the landscapers work you want
I build and run the Search and Local Services Ads that bring the enquiries in, with a campaign for each job type, garden design, paving, retaining walls, turf and maintenance. Each campaign has its own keywords, ads and budget, sends people to the page made for it, and gets its search terms reviewed every week.
A landing page for each landscapers job you want more of
One page per job type, garden design, paving, retaining walls, turf and maintenance, so the person who searched for it lands on a page about exactly that. Phone number and quote form sit above the fold on mobile, and the page is built on your domain and stays yours.
Every call counted, not estimated
Most landscapers work starts with a phone call, and a homeowner ready to start usually calls two or three landscapers the same day. Dynamic call tracking ties each call back to the page, the campaign and the keyword that produced it, so a booked job and a wrong number never look the same in a report.
A form that asks for what you need to quote
Suburb, the job and a way to reach them. Nothing else. Form submissions and click-to-call are recorded as separate conversions in your own Analytics, and fed back to Google so the bidding learns from real leads instead of raw clicks.
Leads and cost per lead, every week
You see leads, cost per lead and conversion rate by page and by campaign, with what changed that week in plain English. Spam and wrong numbers are filtered out before they reach your numbers.
Want to know what a lead would cost you?
Tell me your trade and your service area and I will give you real numbers before you spend anything.
2026
Google Premier Partner accreditation, held by J-Digital Pty Ltd
Why Landscapers Work with Me
I run Google Ads and lead generation for trade businesses only, from solo landscapers to multi-crew companies. I know which landscaping searches have real budget behind them and which ones only cost you clicks.
Cost per lead varies by trade and by market, so I publish real per-campaign numbers in my case studies rather than a blended average. Month to month, no lock-in, and you own everything.
Already getting clicks that do not turn into calls?
Send me the page they land on. I will tell you what is stopping them and whether it is worth fixing or rebuilding.
Why Landscapers Pick Jordan Pizzica for Lead Generation
Plenty of agencies will build landscapers a landing page and call it lead generation. The difference shows up in who owns it afterwards and whether the numbers on the report survive a phone call.
Who builds the landing page
Most agenciesA template from the agency's page builder, with your logo dropped in the corner.
Tradie Ads ExpertA page built for landscapers and one job type, because that is the only thing it has to do.
What happens to the calls
Most agenciesCounted as conversions and reported as wins, whether or not anyone booked.
Tradie Ads ExpertCall tracking on every number, so a wrong number and a booked job never look the same.
Experience with trade businesses
Most agenciesLearns your trade on your budget, using a funnel built for another industry.
Tradie Ads Expert150+ Australian trade businesses run, 11,800+ leads generated.
Who owns the assets
Most agenciesThe agency keeps the page and the tracking. Leaving means starting again.
Tradie Ads ExpertYour landing pages, tracking and ad account stay in your name from day one.
What keeps you there
Most agenciesA lock-in contract and a retainer that bills whether the phone rings or not.
Tradie Ads ExpertNothing. No lock-in, no retainer.
Lead Generation for Landscapers, City by City
Each city has a different number of businesses bidding on the same searches, so the budget, the bids and the suburbs on the landing page follow the city as well as the trade.