Fill Your Schedule With Qualified Leads
I've generated 11,800+ leads for Australian tradies through paid ads. Real numbers, no agency fluff. One Google Premier Partner, 150+ trade businesses.

Your ad, the first thing they see.
More booked jobs
Paid Advertising for Australian Tradies That Books Jobs, Not Clicks
Tradie Ads Expert is the paid advertising practice of Jordan Pizzica, Director and Head of Growth at J-Digital, which Google accredits as a Google Premier Partner 2026. It runs Google Ads and lead generation for Australian trade businesses — 9 trades across 6 capitals, 11,800+ leads for 150+ trade businesses, on no lock-in contracts.
- Generic agencies who have never run a job site ad in their life
- Lead platforms that ghost you after one call
- Paying per click with nothing to show
- Set-and-forget campaigns while your competitors clean up
Google Ads built specifically for tradies, by a specialist who has done it 150 times.

The Rapid Lead Flow System
My proprietary 4-phase process for turning Google Ads spend into a steady pipeline of booked tradie jobs.
Market Intelligence
I research what your target customers are actually searching for in your area. Find the keywords that convert, not just the ones with volume.
Conversion Blueprint
Landing pages engineered to turn clicks into calls. Not a generic contact page, a purpose-built page that answers the one question every tradie prospect has: can you fix my problem?
Lead Machine
Google Ads campaigns built specifically for tradies, with conversion tracking that shows you exactly what each lead cost and where it came from.
Growth Accelerator
What works gets scaled. What doesn't gets cut. Weekly reporting, no jargon. You see the numbers. I own the results.
Results I'm Proud to Put My Name On
ElectriciansNationalMarshall Electrics
A high-volume electrical campaign built to a 28.21% on-page conversion rate at just $30.02 per lead.
View case study
ElectriciansPerthMartin & Co Electrical
1,493 tracked conversions at $21.10 each and a 29.27% on-page conversion rate for a Perth electrical, air conditioning and emergency business, in just under 7 months.
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PlumbersBrisbaneCoffison Plumbing
Emergency and gas plumbing demand captured across Brisbane at a steady $81.12 CPL.
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ElectriciansTownsvilleEA Services
Electrical and air conditioning leads in Townsville at a standout $17.96 CPL and 29.91% conversion.
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ElectriciansNationalInfinity Electrical
824 qualified electrical enquiries delivered at $39.33 each.
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ElectriciansNationalEvans Electrical Group
A steady stream of 722 electrical leads at $46.77 CPL.
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PlumbersBrisbaneSEQ Pipe Works
708 qualified plumbing leads at a 22.49% conversion rate and $86.96 CPL.
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ElectriciansNationalMiranda Electrical
700 electrical leads at $31.99 each and a strong 26.73% conversion rate.
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ElectriciansNationalHoile Electrical
601 leads at a 29.56% conversion rate and $40.96 CPL.
View case studyServices and trades

Specialist, not an agency
150+ trade businesses
For Tradie Ads, You Want Someone Who Has Done It 150 Times
I started J-Digital after watching trade business owners get burned by faceless agencies that took retainers and delivered excuses. I've been where you are. I built this practice from the ground up and every campaign I run goes through me personally.
- Google Premier Partner 2026, running Google Ads for 150+ Australian tradies
- I run a family business with my wife Jasmine. We make decisions like we own the results, because we do.
- I own your results. Not an excuse, just better numbers next month.
- Brutally honest about what will and won't work for your trade.
- Real reporting, weekly. You see every dollar and every lead.
Real Clients. Real Results.
Jordan at J Digital is an absolute gun. He runs our Google Ads and the results speak for themselves. Clear communication, strong performance, and actually understands how to generate real leads — not just clicks. Highly recommend.
Jordan and the team have done an amazing job with our google ads we've seen instant results. As a tradesman this digital market space is tricky to navigate and hard top trust but Jordan breaks it all down and genuinely cares.
We’ve tried 5 digital marketing agencies before Jordan. Jordan and Jeremy are hands down the best. Our ads have been so successful we had to switch off meta and dial down our google ads just to keep up. The leads are top quality and they set up our CRM so we can manage them effectively. We recommend these guys to anyone who’s looking for an honest and highly effective agency
Jordan and the team at J-Digital are the real deal — highly recommend for any trades business looking to scale. As the owner of Pica Electrical, a Sydney-based electrical contracting and solar installation business, I've worked with a few digital marketing agencies over the years — J-Digital is on another level. We engaged Jordan and the team for Google Ads management, advertising campaign planning, and business automation services focused on lead management. From day one, the approach was refreshingly no-BS. They took the time to understand our trade business, our target market, and what a quality lead actually looks like for us — not just clicks and impressions. The results speak for themselves. Our Google Ads campaigns are consistently delivering a strong return on ad spend (ROAS), and the automation systems they helped us implement for lead management have completely streamlined how we handle incoming enquiries. We're responding faster, converting more, and wasting less time on unqualified leads. What really sets J-Digital apart is their deep knowledge of the trades industry — they understand the seasonal demand, the competitive Sydney market, and how to position a trade business to stand out. You're not getting cookie-cutter campaigns here; everything is tailored, data-driven, and built to perform. If you're a tradie, electrician, plumber, builder or any home services business in Sydney or Australia looking for genuine results from your Google Ads and paid advertising spend, look no further. Jordan's team delivers — and they're easy to deal with every step of the way.
This isn't the first google ads agency I've worked with but it's by far the best. Jordan and his team really know how to dial in PPC campaign to get good returns. They also do monthly checkins to review how it's going and make plans and they have a great system to tracking ROAS.
Jordan has been absolutely amazing to work with! From the start, his communication has been clear, consistent, and proactive — always keeping us updated and making sure we understood what was happening with our Google Ads. He really took the time to understand our business and helped us achieve great results. Highly recommend their team to anyone looking to grow their online presence with someone you can actually trust and talk to.
I started working with Jordan at J-Digital three years ago, initially handing over a few key client ad accounts. Since then Jordan has consistently delivered excellent results with full transparency. His knowledge, communication and commitment to achieving our KPIs have been outstanding, along with his process-driven approach and willingness to go the extra mile. Jordan is genuine, professional and a pleasure to work with. I’d highly recommend Jordan and the J-Digital team!
Thanks J-Digital you have done an absolutely amazing job this year. They’ve consistently kept us informed, guided us with clear insights, and helped increase our leads in all the right areas. Their communication, strategy, and genuine commitment to our growth have made a huge difference to our business. We truly appreciate the effort they put in and the results they’ve helped us achieve. Highly recommended!
My experience with Jordan and J-Digital has been overwhelmingly positive and my business has greatly benefited from his expertise and personal investment. Jordan was professional, responsive, and understood my target market well to increase my online presence. I highly recommend contacting J-Digital to get started ASAP.
Since working with this team, our leads have increased significantly and our marketing finally feels structured and scalable. They completely changed how we approach Google and Facebook ads, and the results speak for themselves. Professional, responsive, and genuinely invested in our growth.
Jordan & the team are absolute legends! He was with us from day 1 when we first launched as a start up! He has helped us with everything, from marketing content to design to running ads! Within a year he was able to help us scale our ads and spend 6 figures a month on FB ads alone! Would highly recommend but also a ripper bloke!
I have been working with Jordan and J-Digital for a while now. The entire experience has been outstanding. The team listen to what a business is looking to achieve and works with you to get there. A fantastic service partnered with an even better outcome. Five stars aren't enough for J-Digital. Thank you!!!
Jordan and the team at J-digital have helped transform my business for the better. Jordan’s easy going nature combined with his problem solving attitude makes working along side him a breeze. For anyone looking to take their business to the next level I’d definitely recommend J-digital. I couldn’t be happier with the service I have received , if I could give them more stars I would.
Straight Answers to the Questions Every Tradie Asks
A tradie ads expert builds and runs the paid advertising that puts a trade business in front of someone searching for the job right now. That covers picking the platform, writing the ads, building the page they land on, tracking every call, and cutting whatever is not returning. Trade businesses only, not general marketing.
Paid search is where trade intent lives, because someone with a burst pipe searches for a plumber rather than scrolling a feed. Social ads earn their place on higher-value planned work like renovations and landscaping. I will tell you which one your budget belongs in before you spend a dollar in it.
It depends on your trade, your city and how many jobs you want, so anyone quoting a flat monthly number has not looked at your market. On the call I will show you what the searches in your area actually cost and tell you honestly whether the budget you have in mind can compete.
No lock-in contracts, and no retainers that keep running whether leads arrive or not. Your ad accounts, your tracking and any landing pages built for you stay in your name, so leaving is never an expensive decision. I keep your business on results, not fine print.
Jordan Pizzica runs Tradie Ads Expert through J-Digital Pty Ltd, a Google Premier Partner 2026, and takes on trade businesses only rather than general clients. That focus has produced 11,800+ leads across 150+ Australian trade businesses. The accreditation is worth checking because Google reassesses it every year against live account performance, so it reflects current results rather than time served.
A general agency runs broadly the same playbook for a cafe, a law firm and a plumber. A tradie ads expert already knows that emergency trades live or die on call speed and call tracking, that air conditioning demand swings hard with the season, and that a renovation enquiry needs a different landing page to a blocked drain. You are not paying for someone to learn your trade on your account.
Trade businesses only, and Australia-wide. Sticking to one industry means the keyword research, the negative keyword lists and the landing page structure carry over from every campaign before yours. Location is not a limit, because paid search is targeted by service area rather than by where I happen to sit.
Book a Consultation
Tell me about your trade and I'll map out exactly how Google Ads can fill your schedule with qualified leads. Real numbers, no fluff, no lock-in.
0483 986 615No lock-in contracts. No retainers. I only take on clients I can genuinely help.